Leaders in payment processing for the NFP Sector

Valldata hires new Marketing and Sales Director

Friday 27th November 2015


Valldata Services Limited (‘Valldata’), the payment processing company that specialises in the not-for-profit sector, announces today the appointment of Adam Smith as its Director of Marketing and Sales.

Reporting to Valldata’s Chief Executive, Greg Michael, Adam will be creating and implementing a marketing and sales strategy that will reinforce Valldata’s position as the market leader in payment processing and data management for charities and expand the client base.

Adam has worked for over 15 years in the telecoms, logistics and business services sectors. Most recently, he has advised the Post Office on identifying strategic opportunities for growth. Prior to this, Adam was Global Commercial Director at Regus, the workplace provider, where he was responsible for a £300m P&L.

Adam started his career at Vodafone, the world’s second largest mobile network operator, where he spent nine years. During his time there he was Head of Enterprise International Propositions, which involved commercial management of a £300m portfolio of network propositions. Adam has also held positions at Yodel Group and DHL, working as Commercial Director and Marketing Director, respectively.

Greg Michael, Chief Executive, Valldata said: “Adam has a wealth of valuable experience with leading business service companies and he will play a vital role in shaping Valldata’s future sales and marketing strategy. Adam’s appointment is a core part of our business strategy, which is focused on partnering with charities to maximise the return on their fundraising expenditure, by reducing their administration costs and being part of their efforts to develop enduring relationships with donors, backed by the reassurance of Valldata’s compliance and quality assurance. I am looking forward to working with Adam on growing our client base whilst providing exceptional service and value to all our not-for-profit clients.”

Adam Smith, Director of Marketing and Sales, Valldata said: “I am delighted to be working with Greg and the Valldata team on showcasing its leading payment processing and data management services. At a time when it’s more important than ever for charities to have secure and cost efficient systems in place, Valldata has great potential for business growth.”


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